Jiiva was busy throughout Friday, as the actor had to attend events related to his forthcoming films throughout the day.
The trailer of his much awaited 'Mugamoodi' was launched on June 29, with the muhurat of his forthcoming flick 'Endrendrum Punnagai' too taking place on the same day.

Jiiva won the praise of speakers, mostly big guns from Tamil cinema, at the first look launch of 'Mugamoodi'. While guests were seen wishing him 'all the best' at the muhurat of 'Endrendrum Punnagai'.

Directed by Mysskin, 'Mugamoodi' is being claimed as the first super hero film of Tamil cinema. It features Jiiva in a 'never before role', it is said.

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The shooting of Endrendrum Punnagai, a romantic musical starring Jiiva and Trisha in lead roles, is going on in a brisk phase.

The team has started shooting portions of the film with Trisha in Chennai. The director I Ahmed is extremely happy with the two songs that were composed by Harris Jayaraj in Singapore and in accordance with the song and the feel of the film the director is planning a schedule in Denmark.

Jiiva, Vinay and Santhanam who are at the moment tied up in other projects are said to be joining the team soon. Model turned actress Lisa Haydon who will be adding the oomph factor to the film is said to be flying down from New York to join the team for the next Schedule.

'Endrendrum Punnagai', helmed by Ahmed, has Jiiva, Vinay and Trisha in lead roles. It is a romantic feel good entertainer, sources say.

On behalf of Dr V Ram Production Pvt Ltd, Dr V Ramadoss presents Endrendrum Punnagai. Producer is GKM Thamizh Kumaran.